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Fresh thinking for the food and drink industry

12th May 2003 — In response to customer research, Air Products is introducing some fresh thinking to its complete range of technology and services for the food and drink industry - FRESHLINE®.

Research showed that many customers were unaware of the range of products and services offered by the company to the food industry, because they were not grouped under one name.

   
 

As a result the company has renamed the portfolio Freshline. The move means that food and drinks industry customers can choose from a complete range of products, designed to optimise food quality and operational efficiency, backed by Air Products' expert advice and support.

The FRESHLINE® combined product and service range includes processing equipment and gases as well as specialist support services such as freezing and refrigeration solutions, modified atmosphere packaging, equipment maintenance and wastewater management. Additional services include the latest process monitoring, data collection and IT technologies which help to improve efficiency and drive value as part of the manufacturing process.

John Summers, European Food Business Manager at Air Products, explains the thinking behind FRESHLINE®:

"Food processers need well-engineered solutions and expert support services which put them in control of their plant's production processes from start to finish.

"By grouping together our product range and support services, available from a single point of contact, customers will find it much easier to identify where we can provide a more valuable, advisory service to them."

The combined FRESHLINE® range is part of a series of planned strategic developments from Air Products for the food and drink industry. For more information about FRESHLINE®, visit www.airproducts.co.uk/freshline or phone 0800 3890202.


Issued by Citigate Communications on behalf of Air Products. For further information please call Christine Warren, Debbie Hall, Juliet Harris or Gill Holtom on 0121 456 3199 or email debbie.hall@citigatec.co.uk .

About Air Products
Air Products (NYSE:APD) serves customers in technology, energy, healthcare and industrial markets worldwide with a unique portfolio of products, services and solutions, providing atmospheric gases, process and specialty gases, performance materials and chemical intermediates.

The company is the largest global supplier of electronic materials, hydrogen, helium and select performance chemicals. Founded in 1940, Air Products is recognized for its innovative culture, operational excellence and commitment to safety and the environment. With annual revenues of $5.4 billion and operations in 30 countries, the company's 17,200 employees build lasting relationships with their customers and communities based on understanding, integrity and passion. For more information, visit www.airproducts.com

 
 
 
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